Download E-books A Million Little Bricks: The Unofficial Illustrated History of the LEGO Phenomenon PDF

By Sarah Herman

Toy of the 12 months, Toy of the Century, maximum Toy of All Time . . . there are usually not many titles that haven’t been bestowed on LEGO toys, and it’s now not demanding to determine why. From its inception within the early Nineteen Thirties correct up till this day, the LEGO Group’s heritage is as colourful because the toys it makes. Few different playthings percentage the LEGO brand’s inventive spirit, educative advantages, resilience, caliber, and common attraction. The LEGO identify is now synonymous with playtime, however it wasn’t consistently so. This historical past charts the start of the LEGO workforce within the workshop of a Danish chippie and its regular progress as a small, family-run toy producer to its present place as a market-leading, award-winning model. The company’s ever-increasing catalogof products—including the earliest wood toys, plastic bricks, play subject matters, and different construction platforms akin to DUPLO, Technic, and MINDSTORMS—are chronicled intimately, along the producing strategy, LEGOLAND parks, authorized toys, and laptop video games. examine all approximately how LEGO pulled itself out of an financial quandary and embraced know-how to make development blocks appropriate to twenty-first-century childrens and realize the colourful fan group of children and adults whose conventions, web content, and paintings hold the LEGO spirit alive. As nostalgic because it is modern, 1000000 Little Bricks could have you reminiscing approximately previous vintage house units, ransacking through the attic for forgotten Minifigure associates, and fiddling with no matter what LEGO bricks you may get your fingers on (even if it capability sharing together with your kids).

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This renowned toy was once made up of wood beams, rods, and bricks that have been hooked up through plastic bolts and screws, at first made on the Billund LEGO manufacturing facility with the unique molds. Exported generally in Europe (including Scandinavia and the U. ok. ), Canada, and Japan, this award-winning toy loved years of luck. After being offered to a Danish toy distributor within the Seventies, the goods have been made extra cost effectively, and shortly went out of construction. The LEGO Group’s early makes an attempt to deliver little bricks to the railroad seem novice in comparison to the real looking units to be had at the present time, yet they have been operating with a smaller collection of LEGO elements, and colours, and the electrical expertise was once nonetheless being constructed via Futura. referred to as the “blue period” trains, end result of the vivid blue tracks they ran on, those first incarnations have been published in Europe in 1966. a few units similar to 111 (1966) and 080 (1967) have been push trains with no cars, yet with the discharge of one hundred fifteen (1966)—a starter educate set that incorporated a motor—and part units permitting push trains to be upgraded to motorized units, the relocating LEGO educate used to be born. automobiles have been equipped into the locomotives and battery bins functioned as a railcar that may be hooked up in the back of it to provide the ability. the 1st motorized trains integrated four. five volt batteries and have been rather profitable, yet with a view to enhance the realism of the teach procedure, LEGO introduced a brand new 12 volt method along it in 1969, which was once distinctive at older kids. instead of trains sporting a battery, the rails have been electrified and have been managed via a transformer. The four. five and 12 volt trains have been bought until eventually 1980 and have become more and more lifelike and design-conscious with additions that integrated a diesel locomotive (723), passenger coaches (131), and a Shell tanker wagon (136). DUPLO bricks have continuously been suitable with LEGO bricks, even if they’re better, and feature hole studs and larger play figures. © Harlan Chen however it wasn’t purely older developers who LEGO desired to allure to its development method. American licensee Samsonite had produced Jumbo bricks in 1964 to focus on youngsters whom LEGO components have been too small to cater to, and its revenues had highlighted the worth of the preschool marketplace. there has been a ecu free up of 2 “Jumbo”-style brick units in 1968, prior to LEGO set approximately constructing a brand new kind of brick better for the little fingers and constructing minds they was hoping could play with it. 3 years after LEGO educate have been introduced, the corporate surged ahead with one other innovation—the unencumber of the DUPLO brick in 1969. The identify “DUPLO” used to be born out of the truth that the bricks are double the dimensions (in all dimensions) of a standard LEGO brick. The DUPLO brick has visible a couple of changes—notably to the peak of the studs on most sensible (they’ve grown taller) and the perfect form of the tubes underneath—but in essence its suitability hasn’t replaced due to the fact its belief. regardless of having hollowed-out studs, the DUPLO brick is totally appropriate with the stud-and-tube process of the ordinary bricks, a lot in order that the 1st DUPLO easy units (510, 511) integrated either different types of bricks (in 2 × four sizes).

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